Web design cost varies a great deal from one designer to the next. In fact, it is safe to say there is no universally accepted price for any web design project.
However, in this article, I will attempt to give you an idea of what it will cost you to design a functional quality website. The breakdown I give here will be greatly influenced by my own 10-year experience as a web developer and interaction with several other top-notch web designers in Nigeria.
The cost of creating a website can be divided into 4 basic categories. These include;
Note: SSL certificate is now a must for all browsers and search engines. So if your site doesn’t have it, it will be flagged as insecured. That alone is a big dent on your reputation. So, therefore, it’s now a must-have feature.
So below is an outline of all the monies you are likely to spend on your next web design project. Also beware that since there is no fixed price, I will stick to price ranges.
N8000 – N10000 per year. Owing to the increase in the exchange rate, this is the price you are most likely to pay for a name that is free and available for registration. If you need a .ng domain, the price goes up a bit at between N15,000 – N18,000. However, you may want a name that is already taken by someone else. For that, you will have to place a backorder for it (that is contracting a domain broker like Godaddy or Namecheap to purchase it for you as soon as it is free). This costs about $69. But if you are buying from another individual, then the price can be a lot higher – running into thousands of dollars. Generally, if you don’t have a specific need for a particular name, just choose an alternative.
Personally, my normal strategy for getting the names I want is to go for the .com.ng or .ng extension. For example, when I was launching a new startup back in 2015, I wanted www.thesummary.com but of course, that wasn’t available and I couldn’t change the name of the business, so I simply opted for thesummary.com.ng. You too may apply this same strategy.
web hosting comes in various categories. It could be;
The category you choose depends on the number of visitors that come to the website on a monthly basis. If you need just a business website for your company, it is okay to use shared hosting. On the other hand, if your website is going to serve a large audience, it’s safest to go for a VPS or cloud hosting. This type of hosting is recommended for blogs with a lot of visitors monthly or a church or association with a large membership
Shared hosting = $60 – $168 (N35,000 – N97,500) per year
VPS/cloud hosting ranges from = $360 – $1700 (N209k – N986k per year)
Dedicated server = $1600 – $4200 (N928k – N2.4Million) per year
This is a very important factor that influences web design cost. The programmer’s fee is largely determined by the type of website you want: static, dynamic site (Content Management System), or eCommerce.
While I cannot speculate any fixed price that a web programmer will fix, the price of a basic static 5-page website ranges from N50,000 to N150,000 or much more depending on the level of experience. And it generally increases if you request more pages and functionalities.
For a dynamic site, the fee varies so much. While some programmers will take as little as N50k, others may charge as high as N5-10million. It all depends on the type of client, quality, and years of experience of the website developer.
The uniqueness and functionality of the site also play a key role. If you want a unique bespoke website design from scratch, then be prepared to pay a much higher price than the person whose website is designed using a $60 template. I generally advise my clients to opt for templates (if you just need a basic corporate website) as it makes the work faster and even 10x cheaper while offering the same or even better functionality than the so-called bespoke design.
The programmer’s fee for an E-Commerce website is usually not the same as it is for a CMS-driven dynamic website above. It may be a bit higher. Also the extra features as well as the number of products you want to sell on the website also play a key role in deciding the final price you will pay.
For example, if you want to accept payment online in Nigeria using Interswitch payment gateway, the price of the gateway alone is between N150,000 to N200,000. And this will be built into the programmer’s fee most times.
So when your web developer starts quoting N500k – N2million, you have an idea of what the money will be spent on and why.
Recurrent Annual cost
It is important for you to know that having a website is not a one-time expenditure. This means that for your website to remain online you will have to be paying annual hosting and domain name renewal fee. And it varies a lot from one website to another.
In conclusion, your web design expenses revolve around the domain name, cost of hosting, SSL Certificate, and programmer’s fee which is determined by factors such as the type of website you need and the features involved.
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|.ng||NGN10,000 – NGN15,000|
|Backorder domain ($69)||NGN40,000|
|shared hosting ($60-$168)||NGN35,000 – NGN97,500|
|Cloud/Virtual Private Server (VPS) ($360 – $1700)||NGN209,000 – NGN986,000|
|dedicated server ($1600 – $4200)||NGN928,000 – NGN2,436,000|
|SSL Certificate ($30 – $1000)||NGN17,500 – NGN580,000|
|WordPress/Joomla theme ($60 – $250)||NGN35,000 – NGN145,000|
|Web Developer’s Fee|
|1-5 Pages||NGN50,000 – NGN150,000 (depending on the level of experience)|
|TOTAL WEBSITE COST BREAKDOWN||NGN145,500 Minimum|
Note: extra features like Google Analytics, Live chat, payment gateway, booking system, database integration, SEO, CRM integration etc. will drive up the cost even further.
We understand that every business or organization has its unique needs and requirements. This is why our web development team will take time to engage with you and provide you with the a unique web design offer that is best suited to your business or organization.