No arguing it, mobile marketing is increasingly becoming the perfect way to reach your audience. Everything is going mobile, and with more capabilities of mobile devices, people are spending way more time on their smartphones or tablets at record levels. That’s a fertile environment to showcase your products, but you need a team with the right expertise to help you do that. e-Brand brings that to the table.
Tailored to Your Industry
Our approach to mobile marketing is all about you, and your target market. We create industry-specific solutions that harness every tool and resource available to bring your marketing goals to life. From fashion to e-commerce, online learning, and news media, we know what you need for a marketing that wins.
The question of what tools and marketing platform to deploy is solely on us, with informed decisions backed by concrete data and research into your audience’s online behaviour.
We house professionals in SMS Marketing, shortcodes, PPC ads, mobile SEO, and other nitty gritty that make successful mobile marketing campaigns.
e-Brand provides end-to-end online marketing campaigns that are specifically for the mobile audience. We deploy our in-depth understanding of the mobile marketing landscape to communicate your brand’s message in the most receptive way. Our experience with the marketing approach and platforms makes us the preferred agency for many clients we’ve served.
It’s not just about the technicalities. We know what makes the mobile audience tickle – with the right mix of offer, creative, and compelling copies.
1. Starting with Your Product
For us, an important first step is understanding your product. That’s in terms of what value it brings to the audience, the competition environment, and the demand for it. This shapes the whole marketing plan, whether you provide services, sell products, or you’re driving user acquisition to your platform.
2. Then, Your Strategy
Our mobile marketing campaigns don’t get off the ground without a clear-cut strategy of the path we walk to get you the results you want. We delve into your industry to study the landscape, get a faultless idea of what stimulates your audience’s buying decision and decide what platform is best to reach them on.
3. Creative Services
Whether this implies developing mobile-friendly websites or developing applications that connect with your audience’s emotions, our mobile marketing solution at e-Brand provides you with creative tech stacks your marketing needs to succeed. That could even mean putting up dedicated landing pages that make mobile conversion as seamless as possible.
4. Media Development
When it comes to media development – from graphics design and infographics to video creation, what works for web or desktop doesn’t directly work for mobile devices. Our in-house media team are experts at creating mobile-centric content that not only renders light and efficiently but also communicates your marketing message with optimum clarity.
In addition to being Nigeria’s leading mobile app development agency, we have one of the most innovative app marketing teams in the country. We’ve helped a number of companies break into their markets, and we know what it takes to replicate that success for you as well.
Our team also helps you decide whether you need an app of your own, if you don’t currently have, or you should make do with mobile web. We don’t just make claims for their sales. For us, it’s all about what the data is suggesting. In most cases, you won’t need one, but when it’s an actual need, we let you know with data to support our claim.
Mobile User Acquisition
Our approach to app marketing takes into account your audience’s preferences, and leverage that to onboard them as users. Whether you come to us with your already developed app, or we built it, we are committed to getting you as many quality users as you want.
We know the right marketing tactic to put your budget into to get maximum results. For us, it’s all about getting you the right results, and to enable that, we focus only on KPIs and metrics that matter.
App Store Optimization
From our experience marketing mobile applications, we understand the vital place of app store optimization in the campaign strategy. It could be a simple bottleneck that’ll frustrate the whole process when approached the wrong way. Just as your website fuels how people see you online, and gives a positive or negative first impression, your app’s appearance in Google Playstore or Apple Store is the key driver of your marketing results.
We optimize your app’s profile at the download store to help you achieve astronomical growth in user base, even at the organic level. This also puts you among the top results when users search for related apps in major stores.
e-Brand is your goal-oriented mobile marketing partner that shares in your drive to achieve business objectives.
Unlike other campaigns where your target audience is predetermined and much closer, mobile audiences are more expanded and generic. Notwithstanding, we use the right communication and campaign creatives to create personalized experiences for your audience on mobile.
And since this is happening on mobile, we serve your campaigns to the users right when they’re using their mobile devices. That makes for easy, instant action.
Don’t look any further. Talk to us about your mobile marketing needs today!
Are you looking to get more sales from mobile device users? Do you want more brand awareness and leads? Would you like to expand your quality app users? Tell us about your goal, and we’ll craft the perfect marketing solution that will see you achieve that in no time.