If you’re looking to become a seasoned digital marketing professional, our digital marketing training is selectively crafted to help you achieve that, both in good time and with the right skills. e-Brand runs one of Nigeria’s leading digital marketing classes, with countless growth drivers traced to us.
We’re not just for the theories and readings without hands-on experience. Our in-house professionals take you through rigorous learning processes that introduce you to the intricacies of online marketing while equipping you with the technical know-how of creating and implementing marketing strategies on your own.
Our experience, coupled with real-life marketing examples, positions e-Brand as the preferred learning place for thousands of Nigerians interested in digital marketing.
Over the years, we have trained several individuals, and organizations alike, on how to use digital marketing for the promotion of their goods and services. The revenue-soaring results they’ve gotten lend credence to the efficiency of our training programmes.
Our goal is to give you the right skills it takes to have a successful career in online marketing and doing that with top-level excellence.
Inbound Marketing
How can companies use owned media to drive customer engagement and conversation? Our training introduces you to the world of inbound marketing – with a focus on content development, SEO, landing pages, and email marketing. The digital media thrives on valuable content, and how it helps to drive customers as a natural event.
Companies rely on digital marketing professionals with excellent knowledge of inbound marketing to help them build a valuable brand and spur significant business results. We can help you become that professional.
Google Ads
Google, being the world’s largest search engine, has revolutionised the way we approach marketing. Virtually every company that wins online has an element of Google advertising in their marketing strategies. That’s an integral part of our digital marketing classes.
We help you understand the place of Google ads in a business’ marketing strategy, as well as how to set up search marketing campaigns that drive. It’s a comprehensive module that leaves you with everything it takes to manage successful Google campaigns.
SEO Strategies
Search Engine Optimisation is at the soul of every business that succeeds online. It’s the strategies you implement to make a website appear on Google’s search engine results, but not just appear, it should rank high. Companies consider professionals that can do that as invaluable assets to them.
We teach you the exact strategies that work for SEO in the internet world of today. Our goal is to ensure you have enough knowledge, insights, and actionable steps to implement immediately after the class closes.
Social Media Marketing training
Social media channels are the driving force of today’s state of digital marketing. Think of Facebook, Instagram, Twitter, LinkedIn, and YouTube. These are places where people spend their time, making it a fertile ground for advertising campaigns.
Irrespective of the industry, its audience is available on social media. It’s on a well-versed digital marketing professional to know how to market to a particular audience on each social media channel. By attending our training, you’ll have practical knowledge of how to run marketing campaigns on all major social media channels and get traceable returns.
Affiliate, Influencer Marketing
Companies of all sizes leverage affiliate marketing to reach new markets and scale their revenue, without spending excessively on marketing campaigns. Let’s help you become the professional businesses can trust with such a growth drive.
And with the rise of influencer marketing, there’s a strategy for using that to drive business objectives. It takes a clear understanding of that to run influencer campaigns that generate results, not just generic publicity. From working with various brands on their influencer marketing efforts, we know what this takes, and we’ll hold no insight back when teaching you how it works.
Content Marketing
Engagement on digital media is directly connected to content. Content marketing encompasses the whole scope of using content to build brand authority, spark engagement, and compel conversions. Content isn’t just blog posts, but also videos, images, and ad copies. And when it comes to its marketing, that means how all these content assets are used to inspire purchase decisions in the audience.
Let’s walk you through how to plan a content marketing campaign, and how to implement it for maximum results – lead generation, sales, or whatever that is.
Display & Native Advertising
Google offers a leading platform where you can showcase your product and services to a company’s audience where they spend their time. It’s a targeted approach that has always worked, and you can learn how to deploy it for businesses as well.
And when it comes to native advertising, we teach you how to approach it to get the best results for your clients or company. From choosing the right website that resonates with your audience, to deciding what form of content to use there, and crafting the appropriate ad copies, we’ve got you covered.
Mobile Marketing
It’s no gainsaying that the world is going mobile at an increasingly fast pace. Mobile app usage has kept desktop web usage under the carpet. Let’s teach you how to run marketing campaigns targeted to users of mobile devices, while they’re using their favourite apps.
Digital Marketing Strategy
Online marketing has numerous technicalities, but it all boils down to having an effective marketing strategy to generate results. It takes careful planning of what product is being promoted, what platforms are to be used, what content will be used, and how results will be tracked.
It also covers the steps involved in crafting a lead magnet for lead generation campaigns, designing a marketing funnel, and creating a seamless path to conversion.
Are you ready to turbocharge your career? sign up for eBrand digital marketing training.
Join our next class now!